Purple Carrot

Purple Carrot was one of the first meal kits built entirely around plant-based recipes rather than adding a vegan option to an otherwise omnivore menu, and it shows in how the recipes are constructed: a lentil bolognese or a jackfruit taco is designed to stand on its own, not to mimic a burger. The weekly menu rotates six to eight recipes, smaller than the giant kits, but every option is fully vegan, so there’s no need to filter through a mixed menu.

Alongside the classic kit, Purple Carrot also offers a heat-and-eat line for weeks when actual cooking isn’t happening, at a modest price bump over the cook-yourself option. Recipes draw on a real range of global cuisines rather than sticking to the tofu-stir-fry stereotype, which helps if you’re cooking plant-based every week rather than occasionally. Skipping and swapping recipes both go through the usual online account, with a cutoff a few days ahead of the delivery date.